iFFALCON S53 32″ Android TV Launched in India For Rs 12999

TCL’s iFFALCON brand has launched a new 32″ TV in the S series in India, as it had promised. It runs Android TV 11, feature 3-sided bezel-less design for a full-screen, wide viewing experience., HDR, Dynamic Colour Enhancement algorithm for better colours, 24W speakers and Dolby Audio.

iFFALCON S53 specifications

• 32″ (1366 x 768 pixels) FHD LED screen, HDR 10, 230 nits brightness
• Quad-core 64-bit processor with G31MP2 GPU
• 1GB RAM, 8GB storage
• Android TV 11
• Voice remote with Netflix, Prime Video and YouTube shortcuts
• Wi-Fi 802.11 ac (2.4GHz / 5GHz), Bluetooth 5.0, 2 x HDMI 2.0 (1 x ARC), 1 x USB, S/PDIF, AV input, 1 x Ethernet
• 24W (2 x 12W) stereo speakers, Dolby Audio

Pricing and availability

The iFFALCON S53 32″ is priced at Rs. 12,999 and is available from Amazon and Flipkart. As part of the launch initiative, iFFALCON also commenced a quiz contest on Amazon with Rs. 10,000 Amazon Pay Balance and Flipkart with Rs. 10,000 Cashback for 10 lucky winners.

Launch offer

• Rs. 1000 bank offer
• No cost EMI up to 12 months

Commenting on the launch, Philip Xia, CEO of TCL and iFFALCON, said:

With the launch of our latest S53, we are not only expanding our product portfolio but also keeping true to our promise of bringing infinite possibilities to young people at a highly competitive price. It is our endeavour to consistently innovate and reinvent smart viewing experiences for our valuable customers. With best-in-class performance, we look forward to bringing our legacy to India and holding a strong market position in the country.